Corporate America Is Stalking Coolness
Iremember when I first used the word “cool.” I was maybe 8 or 9, and my older sister was playing one of her records.
“This is really cool,” she said.
“Yeah, cool!” I repeated.
I had no idea what we were talking about. I think it was the Partridge Family. But it felt good to say “cool.” I knew, deep down, that I needed to be cool. I knew that cool would let me be with other cool people doing other cool things, which — given the era — meant antiestablishment.
GO WITH ‘BIG I’ FOR CAPITAL EXCITEMENT
WIMBLEDON, England — I am going to attempt something difficult now. I am going to try and make you root for Goran Ivanisevic.This is difficult because American sports fans care as much about foreign tennis players as they do about last week’s trash. And...
Seles Loses, But Is Winning The Fight
WIMBLEDON, England — God has been very involved with sports lately — at least if you believe the newspapers here.
“God Had A Hand In This!” read one London headline after England lost in overtime to Argentina in the World Cup.
“Hand of God, II!” read another tabloid.
And a British journalist actually penned the following: “This was football the way God invented it …”
Marketing Would Fix Men’S Tennis Fast
WIMBLEDON, England — There’s nothing wrong with men’s tennis that a hamburger, some running shoes and a Coke wouldn’t fix.
Allow me to explain.
Every year I come to Wimbledon, it’s the same tongue-clucking story.
“The men’s game is fizzling,” critics moan. “There is no interest. No one is watching. Kids back home think a racket is what you make at a Hanson concert.”
To which I say these five words: Hey, dummy, remember the NBA?
Wimbledon Finds Fault With Williams Sisters
WIMBLEDON, England — In tennis, there are always two big stories: the reigning champions, and the young turks on the horizon. In case you missed it, the horizon these days is dwarfed by a pair of tall, gangly, American teenaged sisters named Venus and Serena Williams. They hover like twin tornadoes. Both are unorthodox, fast, wickedly powerful with their ground strokes, and as promising as a tooth that bursts through the skin.
Wimbledon Buzz Is All About Soccer
WIMBLEDON, England — As we begin the second week of the world’s most famous tennis tournament, let me bring you up to date on what’s happened:
ENGLAND SCORES!
I know. That sounds like soccer. And I said I would talk about tennis. But the fact is . . .
OH, YES! A GOOD STRIKE FOR ENGLAND!
…even at the tennis, the biggest story is …
ENGLAND ADVANCES TO THE SECOND ROUND!
…soccer?
VLADDIE’S BABY STEPS START A SUMMER OF CELEBRATION
One by one, the straps that held him in his chair were undone, with a ripping sound of freedom. Then, with helpers lifting under his arms, he stood up. And slowly, carefully, he began to walk across the stage. Small steps. Halting steps.But his steps.”VLAD-DIE!...
BELIEVE! RED WINGS SWEEP CAPITALS TO HOIST SECOND STANLEY CUP FOR VLADDIE
WASHINGTON — The first one they won for the city. This one they won for their hearts. A hockey saga that began last summer in yelps of joy, and was interrupted six days later by tears of sadness, has worked itself back around to joy once more, with Red Wings...
WINGS WANT TO SHARE CUP, AND THAT’S WHY THEY WIN
WASHINGTON — Before the games, he wanders around the tunnels at Joe Louis Arena. And after the games, he hangs out next to his son’s locker, sitting on a stool, waiting for his boy to emerge from the shower. He is silver-haired, with glasses and a...Stay Connected
The only newsletter dedicated to updates, exclusive content, and giveaways of Mitch's books!